Abbreviation: KOMUNIK
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Load: 30(L)
+ 15(E)
+ 0(LE)
+ 0(S)
+ 0(FLE)
+ 0(PEE)
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Lecturers in charge: |
dr. sc. Marinko Jurčević |
Lecturers: |
Bia Mandžuka mag. ing. traff.
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Exercises
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Course description: Communication science as a science of communication and communication, one of the imperatives of modern development, which
studies the organization and functioning of modern communication systems within the communication system as a framework and
is the most called scientific discipline in the process of exploring patterns, norms and levels in the system of public/global
communication. It essentially explores the laws, possibilities, and boundaries of the equal and humane communication of rational
beings, and as such, through modern communication spectra, integrates knowledge, capital, and politics in a unique way into
a single, yet mutually differentiated system, which can also mean communicative power that can to expand and represent the
informational sovereignty of a state, in an area that extends beyond its territorial sovereignty. Thus, communication, as
a process of general exchange of information in all contexts, expands and marks the basis from which a new code of social
values is developed, from which the contemporary socio-economic reality of today is created.The goal and task of communication
science as the science of optimal communication is also seen in the generation and structuring of new models, methods and
stylistics, as well as technology, in a system of public/global communication based on dialogue, as a principle. From this
perspective, communication science plays an extremely important role in the construction and functioning of modern transport
communications of various transport branches, if viewed through transport logistics and intelligent transport systems. Communication
science as the science of all forms of communication, the organization of communication processes and systems, is a scientific
discipline that has found its irreplaceable role in the field of transport and technical sciences, and inaugurates the new
logic and rhetoric of communicating the modern world. Forms of communication (congruent/incongruent), interpersonal communication,
as well as verbal and non-verbal communication, viewed through modern communications based on information technology, and
meta communication are the subject of its study and study. Messages and how we design them, as well as spontaneous, educated
and targeted communication and behavior based on modern communication technologies, media and systems, are the focus of the
study of this subject, through the organization, presentation and presentation of seminars, video and audio conferences and
teleconferences, and preparation professional and scientific presentation materials, viewed in the forms of information and
communication are the focus of her study. Therefore, modern information technology in the function of communication processes
and systems of public/global communication, and the Internet as a communication infrastructure, with modern communications
of transport systems through conceptual and strategic views are the subject of communication in transport.
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Compulsory literature: |
1. |
Grbavac, V.&J., Komunikologija, Nastavni materijali,DOIK, Zagreb, 2013. |
2. |
Fiske, J.: Introduction to communication studies Routledge, London, UK, 1989. |
3. |
Plenković, M.: Komunikologija masovnih medija, Barbat, Zagreb, 1993. |
4. |
Plenković, M.: Poslovna komunikologija, HKD&Nonacom, Zagreb, 2003. |
Recommended literature: |
5. |
Pearson, J.C., Spitzberg, B.H.: Interpersonal Communication, Wm.C.Brown Publishers, 1990. |
6. |
Flusser, V.: Kommunikologie, Herausgeber - Stefan Bollmann & Edith Flusser, S. Fischer, Frankfurt, Germany |
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